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Two Powerful Words That Make Big Difference To Your Business

AJOgaardThe holidays are fast approaching and people are starting to think about gift-giving. Are you already thinking about what to get for the people in your life?

Before you start shopping, take a moment to remember that there are many ways to show that you care. Your gift doesn’t always have to be something tangible. In fact, it can be as simple as just taking the time to show recognition to someone—letting them know how much they mean to you or your business. That’s where the two powerful words come in: ‘Thank’ and ‘you.’

If you want to make a big difference in your business, use these power words often. Everyone wants to be appreciated and acknowledged, and a “thank you” goes a long way. Here’s the interesting part: there are many ways to say thanks. It can be as simple as walking up to someone and just saying it; or you can call, send a card or email. It doesn’t cost much of anything other than a small amount of your time.

It’s easy to get caught up with being busy and forgetting the little things. Treat your ‘VIPs’—as I call your customers, clients, co-workers, employees, family or friends—to a little gift of gratitude. You can and should give this appreciation gift year around, from time-to-time. You will be amazed at how good it makes others feel to know that you appreciate them…and it also makes you feel good inside.

Don’t wait for Thanksgiving or the holidays. Give the gift of ‘thank you’ to someone today.

Here is a bonus: do you know another simple word that makes just as much impact? It’s ‘please.’

Thank you.

AJ Ogaard is a blogger and relationship-builder. He helps businesses stay connected to their “VIPs” and build their brands. Connect with him at or