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Brian Connors has lived in Murrieta for more than 30 years. As a kid in the 70’s, he and his family would drive the old 395 from Escondido to visit Vail Lake and enjoy the water slides.

Ownership of a new home for my wife (Marleen) and I became a dream of ours in 1990. We had been married for four years and wanted to start a family. We thought that this valley provided the right atmosphere and affordable housing for which we desired. We thought we would buy a small home, then turn around and sell it and then move back down to the North County area. Little did we realize that our hearts would be firmly planted here just after the first year. We never looked back.

I served on the Temecula Valley Chamber of Commerce Board of Directors three years as Chairman and the previous year as Past Chairman of the Board representing Southwest Healthcare System which operates Inland Valley Medical Center and Rancho Springs Medical Center.

I remember long ago my dad had on his desk a plaque that said, “There’s no such word as CAN’T.” I believe in hard work and giving it all you’ve got with a positive attitude by serving others and never expecting anything in return. When I’ve done this, I’ve discovered great things can happen.

It would have to be a toss-up between baseball and football. I love following the San Diego Padres, Aztec Football & Basketball and Charger (San Diego for life!) football. On an individual basis, I love to play golf, racquetball, ski and pickleball. My favorite ski destination is Kirkwood, CA near Lake Tahoe.

To live my life to the fullest with a positive attitude while serving others each and every day. When I focus on daily personal development and living with daily discipline, my personal and professional goals always seem to fall in place.

After graduating from SDSU, my dad took me under his wing. He offered me a chance in his ad agency but had me earn my keep by working my way up the ladder. His passion for his faith, family and his career helped make me who I am today.

I enjoy faith-based, historical and empowering books. My favorite authors are Jeffrey R. Holland, D. Todd Christofferson, and David McCullough. Hal Elrod’s “Miracle Morning” is an excellent source for empowerment.

For more than 20 years I ran full service advertising agencies which serviced local and regional clients throughout the United States. I now serve as the Director of Marketing for Southwest Healthcare System which operates Rancho Springs and Inland Valley Medical Centers.

La Jolla, CA